The Usability Post
Thoughts on design and user experience by Dmitry Fadeyev

Faster Signup With Primed Accounts

Here’s the most streamlined signup process I’ve seen yet. Stripe, a really cool new payment processor, has your standard demo button at the bottom of their landing page. Clicking on it takes you right into the admin dashboard for the app. Now…other apps have a demo function, that’s nothing new, but what’s interesting about Stripe is that they actually create a fresh account for you when you try it out, so you’re not just browsing with a demo account, you’re already using the app.

Of course if you’d actually want to use the service in the future you’ll need to provide your credentials, so there’s a box in the sidebar for that:

Stripe sign up

Fill in the email and password and your account gets saved with AJAX, without ever refreshing the page. I also like the language used on the button, which just says “Save”, not “Sign up”, “Join” or “Register”. The label reinforced the point that you’re already using the service.

“For even falsehood, uttered by the tongue of man, seemed like truth and light before this hopelessly-deaf and unresponsive silence.”

My new book: a translation of selected short stories by Leonid Andreyev, the father of Russian Expressionism from the Silver Age of Russian literature. A piercing, pitiless glance into the heart of the human condition.

☛ Read online

Further Reading

Proust wrote that the true voyage of discovery is not to visit strange lands, but to possess other eyes, to behold a hundred universes that each of them beholds. Thus, in the words of Ruskin, what good books give us is not mere knowledge, but sight.

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